FirebrandBy: Joshua Knelman "Youll inhale this tell all book about the tobacco industry and never look at a No Smoking sign the same way again!" Margaret Atwood, via Twitter Mad Men meets Bad Blood in this addictive, behind the scenes globe trotting narrative of moral ambiguity, law, public policy, and big tobacco. Given everything the lawyer knew up to that point about smoking, as far as he could tell, cigarettes shouldnt even have been available as a mass